HEIR Services International
Some people dream of success. We make it happen.
To see a sample of a Feasibility Study Outline and the corres-ponding description of the contents, click on the above Word File Document.
Testimonial
by: Dave Lavinsky ,
Forbes CONTRIBUTOR
A strategic plan is a roadmap to grow your business. To help you succeed, use this proven strategic plan template, and the information below details the 13 key sections you must include in your strategic plan.
Section 1: Executive Summary
The Executive Summary of your strategic plan should be completed last, and this section merely summarizes each of the other sections of your plan.
The Executive Summary is important since it will help other key constituents, such as employees, advisors, and investors, quickly understand and support your plan.
Section 2: Elevator Pitch
An elevator pitch is a brief description of your business. Your elevator pitch is included in your strategic plan since it’s key to your business’ success, and often times should be updated annually. Here’s why it’s important: if your employees can’t clearly and concisely articulate your business to others, you inevitably miss out on tons of sales and other opportunities.
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Section 3: Company Mission Statement
Your company mission statement explains what your business is trying to achieve. While it may seem unimportant, it’s not. You see, for internal decision-making, your mission statement guides employees to make the right decisions; decisions that are in line with helping the company achieve its mission. For external parties, such as investors, partners, and customers, your mission can inspire them to take the actions you want.
To read all 10 Sections, please click on the image above. That will bring you directly to the Forbes.com Website and complete article,
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Section 4: SWOT
The reason to include a SWOT analysis (analysis of your Strengths, Weaknesses, Opportunities and Threats) in your Strategic Plan is to help you determine the best opportunities to pursue to achieve your growth goals. It also helps you identify which strengths you must develop in the near future to improve your company.
Section 5: Goals
Setting and achieving goals is the hallmark of successful companies and is a critical element of your strategic plan.
They key is to first identify your 5 year or long-term goals. Next, identify your one-year goals; that is, what you must achieve in the next year for it to be successful and to put your company on the right trajectory to achieving your 5 year goals.
Then work backwards two more times to determine your goals for the next quarter and the next month. Ideally you update you strategic plan monthly to modify this section.
Section 6: Key Performance Indicators (KPIs)
Great businesses understand their metrics and KPIs. By tracking your KPIs, you know exactly how your business is performing and can adjust as needed.
For example, a basic KPI such as Total Sales is critical for understanding if the company is performing well. “Underlying” KPIs are equally as important. For example, if sales are affected by 1) number of visitors to your website, 2) number of visitors who complete a contact form, 3) number of proposals you issue to these leads, and 4) the proposal closing ratio, then each of these KPIs should be tracked. Then, if for instance, the number of visitors to your website decreased, you would know and fix this immediately, rather then waiting until sales plummet later.
So, it’s critical to identify the KPIs you will track in your business and list them in this section of your strategic plan.
Confidential International Company XYZ gave over 50 projects made up of thesis, dissertation, and essays to HEIR Services from 2010 to June 2012. Now the statistics shows 98% successfully completed. Timeliness statistics shows 94% submitted earlier or just in time to meet the deadline. We can prove these statistics because the records are online, although accessible online after logging into a username with password.
Tomas M. Barrameda II, CEO & General Manager of HEIR Services International